em cosmetics by Michelle Phan: The Life Palette in Night Life Review
.em by Michelle Phan
“em is a reflection of me.”
The Life Palette
“Life has a lot of looks. Wear them all.”
The signature product of this cosmetics line is the Life Palette. This is a large makeup palette consisting of 4 cheek shades, 8 lip shades, and 24 eye shades, equating to 36 total products all in one palette. How convenient is that? The concept behind the life palettes is to organize all (or most) of the makeup that you need into one easy, convenient, go-to palette, since makeup collections can get very chaotic…and the life palette helps to keep a girl’s life back in line! There are 6 different life palettes to choose from, each inspired by different moments in our lives: Day life, Night life, Career life, Party life, Love life, and Beach life. The palettes are divided into 4 quadrants and each quadrant is a curated look using 6 eye shadows, 2 lip colors, and 1 blush. You can stay in the color wheel and wear the customized look, or mix and match to create your own looks. After much contemplation, I chose the Night Life.
Why I chose Night Life?
“Inspired by looking sultry and sensual for a night out with your love or your friends.”
All of the 6 palettes are equally appealing; however, since this is my first em purchase, I decided to pick a palette that has versatile colors and rare in my makeup collection. The color selections range from bronze neutrals to romantic purples to glittery silver gunmetal. I think that I could wear and transform any of the 4 looks from day to night, and these are definitely not crazy colors that I would have to think twice about. Totally wearable. I will get into the colors and swatches in a bit.
Packaging and How it’s shipped
|All em products come wrapped in hot pink tissue paper.|
Each shipment of em cosmetics is packaged and delivered with lots of care. When I opened my UPS delivered box, it was packed with layers of bubble wrap and paper to ensure that the products arrive save and sound. On top of that, each product in the box is neatly wrapped with hot pink tissue paper and secured with, not Scotch tape, but an .em michelle phan logo sticker. The impression that I got was 3 words: girly, classy, and care.
|The Night Life Palette in its box.|
When I removed the tissue paper, I found that the life palette packaging is even more outstanding. The palette comes in a sturdy paper box with a velcro secured flap to open up. The box is printed with photos of the night life theme (in my case) and of course the .em logo. When you open up the flap, it has pictures of the 4 looks that were create on 4 actual fans, and a window to view the life palette inside. The palette itself is housed in a clear plexiglass/acrylic case that actually feels very heavy duty. The palette cover is secured by strong magnetic closers on two corners instead of a snap that is usually on most makeup palettes. This same clear plastic case and magnetic closers is consistent with all of the em makeup palettes. I think it’s pretty simple, clean, and fresh, which I personally don’t have any complaints about how the palette is packaged. As I described earlier, the colors are placed in a ‘wheel-like’ position in each of the quadrants; let’s call them color wheels. The placement of these colors does look a lot a painters palette, which signifies the use of colors as an artist, but in makeup form. I think it’s an interesting concept and definitely reflects Michelle Phan’s background; but as a makeup collector, this palette does take up a lot of space and could use some consolidation to fit maybe 4 more products.
I like using the angled brush to precisely line my eyes with some of the darker shadows from the palette. The other tool is called the pan remover. Since the entire life palette is a huge magnetic palette, each of the color pans is removable and refillable with this cleaver pan remover tool. Just insert the tool in the notch next to each pan and pop them out! You can remove any of these pans on to a travel size magnetic palette that you have, such as the Z palette or the Unii palette, but in my case I have the travel palette from em cosmetics which was a free bonus for ordering the life palette! 🙂
|Pop out the pans using the pan remover tool.|
|Each pan is labeled with its own unique color.|
You can easily take your life with you on the go. Each of the pans are printed with its unique color name on the bottom of the pan; in addition, there is a label replicating the 4 quadrant wheels on the bottom of the life palette, with the names of each color printed in the circles. This way, when the pans return home to the large palette after being out and about, you know exactly where they should go.
|The names of each color are provide o the bottom of the life palette.|
Each life palette also comes with a look card explaining step by step on how to get each of the 4 curated looks. I think that this is very thoughtful because not everyone knows what to do with 36 different colors! Not to mention that each quadrant is a well matched combination of colors. Michelle Phan is a beauty guru, therefore, she makes sure that each life palette holder knows how to put their new makeup to use. There are also video tutorials available on the em cosmetics website to learn how to create each look.
|The look instructions card.|
Look 1: City Glitz
- pinched – this blush, as you can see on the swatch, doesn’t show up on my skin that well. It’s supposed to be a shimmery peachy blush that contains a tiny bit of gold sparkles.
- times square – a white silver shimmery shade.
- twinkle twinkle – pearly shimmer that is good for highlights.
- poppin bottles – oh goodness, this is super silver metallic and the color payoff is amazing. Definitely shouts city lights. Beware of fall-outs on this one.
- concrete jungle – matte charcoal.
- street lights – gunmetal. This one and concrete jungle are my favorite out of this wheel because I like a good smokey eye.
- original sin – solid matte black, which can be used as eyeliner using the angled brush.
- downtown – nude lip gloss. Very creamy texture although the color is a bit sheer on the lips.
- uptown – matte mauve lipstick that would go well under the lip gloss above.
Look 2: First Date
- first date – it’s like a matte bronzer that is more on the warmer side.
- dance.kiss.love. – light metallic gold with a hint of olive tone.
- gold lame – metallic gold that was very creamy to swatch.
- love & temptation – metallic bronze.
- dirty martini – a shimmery olive green with lots earthy tone sparkles.
- mini skirt – another sparkling color, this is a deep maroon which is my favorite from this wheel.
- get ready – a redish shimmer dark brown. The swatch went on smoothly and has great pigmentation, but with the brush it is a color that needs build-up.
- nude attitude – earthy shear lip gloss.
- come hither – instead of a lip stick in this slot, this is a gloss again that is actually the natural color of my lips.
Look 3: Happy Hour
- wink wink wink – this is my favorite blush out of the 4, because it’s so pink and rosy, with a bit of silver shimmers. Again, the swatch and poor lighting doesn’t really do it justice.
- cheersies! – it’s a silver highlight color with a bit of violet tint.
- 5 to 7 – a pearly lilac.
- friday night – a nice shear purple, but it did not glide on as well as some of the other colors.
- purple cocktail – a darker purple to the same tone as the color friday night above. This one is shear as well and not glitery.
- private party – a creamy eggplant purple. I probably did a bad job of a swatch because I actually thought this color went on easier than the previous 2 purples.
- midnight – this matte black has very fine silver glitter incorporated into it, just like the midnight sky with sparkling stars.
- one more – although it appears light pink in the pan with some red shimmers, it is almost clear when applying it onto the lips.
- time’s up – this color is the opposite of the lip gloss above. It’s a berry pink lipstick that is so pigmented it’s hard to eat off. It reminds me of a lip stain because of its vibrant color and long lasting power. One of my favorite lip colors in this palette.
Look 4: Dinner at Eight
Starting from the cheek color in the center and going counter clockwise, these are the colors in the bottom right quadrant:
- candlelit – this is a highlight rather than a blush. Great for highlighting the cheekbones to give it that candlelit glow.
- creme – creamy pearl white like twinkle twink in look 1, but not as shimmery. I like this for my inner corners as a subtle highlight.
- a la carte – creamy taupe that i use as my base or crease transitional color. Looks like latte.
- sweet dessert – shimmery baby pink, great for the lid.
- hors d’oeuvres – this is sort of a metallic taupe, if I may say. A beautiful neutral color with a hint of pink.
- table for 2 – another matte charcoal, although I think this one is darker than concrete jungle from look 1.
- eight o’clock – this black has thin royal blue sparkles in it, similar to midnight from look 3.
- kir royale – creamy deep red lip gloss, and it’s very pigmented.
- wine stain – like the berry color time’s up from look 3, this red wine color has that same consistency and is very vibrant on the lips. I like both of the lip colors from this quadrant.
Is it Worth Buying?
|Customized travel palette.|
|Autographed Life Palette|
|Photo with Michelle Phan on Sept. 27, 2013.|